LOGITECH  Scribe & Tap
Services: Direction / Art Direction / Storyboard Development / Sound Mood  



Scribe

A ManvsMachine project to introduce the Logitech Scribe. The Logitech Scribe is built for the way people actually work: fluid, collaborative, and untethered from a single location. The challenge was showcasing its versatility in a way that felt dynamic rather than purely functional.

As part of the ManvsMachine team, I contributed to art direction, mood and sound direction, and storyboard development, shaping the visual language that would bring the product's intelligence to life. The goal was to let the technology speak through the way the film came together rather than make an explainer video of how the product works.

Select development frames below.

Credits: Concept, Design, Direction: ManvsMachine, Sound Design: Zelig Sound, Client: Logitech.


ABOVE                         Large Conference Room, Midsized Conference Room



Design Exploration
A. Marker Caps
B. Marker Multiplication
C. Extravaganza Moment










Marker Look Development



Post It Designs



A. Post it Animation
B. Whiteboard Development
C. More Post it Animation


ABOVE                         Design Exploration/Look Development




ABOVE                         Remote Designer Room, Remote Audiophile Room



      



ABOVE                         Select Motion for Promotion
 



Tap

A ManvsMachine project to introduce the Logitech Tap, part of the same product family as the Scribe, and designed to live in the same visual world. Continuity was a core constraint: the environments, mood, and visual language had to feel like one ecosystem across both films.
 
As apart of the ManvsMachine team, I contributed to art direction, mood and sound direction, and storyboard development. Where the Scribe used a marker as its guide, here a ball character moves through the office, demonstrating the Tap's features through the space itself rather than explaining them directly.

Select project development frames below.

Credits: Concept, Design, Direction: ManvsMachine, Sound Design: Zelig Sound, Client: Logitech.




ABOVE                         Room Refresh + Ball Character Designs



Design Exploration
A. Ball Behavior
B. Tap Interaction Test
C. Transition Test




A. Tap Close Up
B. Final Ball Color Grade
C. Room R&D


ABOVE                         Design Exploration/Look Development